12 Best Tips To Handle Objection In Network Marketing

Facing rejection is a common part of any business, especially in sales. Whether it’s customers opting not to purchase your retail products or potential team members declining to join your network marketing, rejection is more noticeable in this field compared to a typical sales role.

Dealing with objections in network marketing can be challenging. Striking the right balance between being too passive and too confrontational when a potential customer expresses hesitation during your sales presentation is crucial. To enhance your skills in handling objections, here are some proven sales tips that can elevate your performance.

In this article, we’ll provide you with effective tips for managing rejection in multi-level marketing.

12 Tips for Effective Objection Handling

You’re on social media and spot an amazing opportunity for a network marketing business. The products seem fantastic, and the earning potential looks huge. But just as you’re about to join, doubts start to pop up: “Is this a scam?” “Can I really earn money?” “What if my friends and family turn away from me?”

Recognize these doubts? Lots of folks do, especially in today’s world of online selling and MLM (multi-level marketing). But here’s the deal: tackling these doubts is key to the future of network marketing. With the right strategies, you can crush these doubts and make it big.

Here are some common objections in network marketing and tips to handle them:

1. Objection: “I don’t have time.”

Many people raise this objection, especially those with full-time jobs!

To address this, start by explaining that many successful MLM participants also have full-time jobs and do MLM as a part-time gig. Emphasize that it’s possible to integrate MLM into their busy schedule.

Instead of dismissing their concern, show them how MLM can fit into their existing routine. Ask if they’d like to learn more about this approach.

Moreover, offer practical solutions for managing their time effectively. Explain that as their MLM business grows, it can actually demand less time, giving them more freedom to enjoy their activities.

Answer: “A lot of people I work with say the same thing. Many of them have full-time jobs too. It’s about finding pockets of time that fit your schedule. We can explore how to make it work for you without adding stress. As your business grows, it tends to take up less time, giving you more freedom. Would you like to dive deeper into this?”

2. Objection: “Is it a Pyramid scheme?”

When someone worries if something is a pyramid scheme, it’s because they’re concerned about scams and legality. You can ease their worry by explaining that you’re part of a real company operating in many countries.

In network marketing, you handle this by explaining the difference between MLM and pyramid schemes. In MLM, the main focus is selling products, while pyramid schemes focus on recruiting new members. You can suggest they search online to check if your company’s legit and even share third-party reviews to reassure them.

3. Objection: “I don’t have money.”

When someone says they don’t have money to start a network marketing business, you can share your own experience. You could say that when you started out, you were in a similar spot, but you saw a chance for a big change and took a leap despite the financial challenges.

To help them get started, you can suggest different ways to gather the cash. For instance, they could sell the starter kit or check if the company offers affordable payment plans. Cutting down on other expenses or seeking support from family and friends might also be options worth exploring.

Another approach could be connecting their concerns about money with the opportunity. If they previously mentioned worries about funding their children’s education or saving for retirement or a special trip, you can relate how this business helped you aim for similar goals.

4. Objection: “Products are too expensive.”

If someone says the product costs too much, ask them if the features and value of the product matter to them. You can also let them know that you’re offering it at a wholesale cost, which they wouldn’t get in a regular store.

Moreover, mention that there are rewards if they share the product with friends and family. This way, the cost gets spread out quickly.

5. Objection: “I have to think about it.”

To handle this objection in network marketing, ask if they have any questions about the products or the business. Your prospect might need more information to decide if your opportunity is right for them.

Suggest trying it out for a while as the best way to determine if it suits them. Offer a risk-free mock test to help them make a more informed decision.

Answer: “I appreciate your need to think it over. Any specific questions or concerns I can address? To make it easier for you, how about trying our products/business risk-free for a trial period? This way, you can experience it firsthand. What do you think?”

6. Objection: “I don’t know anyone.”

Some people might say, “I don’t know anyone,” when it comes to network marketing. They might not be familiar with MLM (multi-level marketing) and might feel uncertain about getting involved. Or they might be worried about stepping into a new circle where everyone is a stranger. Additionally, success in MLM relies on building a team. They might also have concerns about not knowing who to sell their products to.

To address this, you can share information about the company and how MLM works. Providing details about the business model, using the company website, news, and press releases can help them understand better. After that, you can share with them how to get leads using online marketing or by joining events.

For example, it’s quite easy to build connections with people on LinkedIn and Twitter. One approach I’ve tried is consistently adding new friends and commenting on their posts.

7. Objection: “How long have you been doing it?”

This objection is like someone checking if your network marketing opportunity is reliable. They want reassurance before making a decision. If someone asks you this, you can share a bit more detail.

For example, you might say you’ve been in the business for a solid year, earned over $20,000 in additional income for paying bills, met new friends, and learned some sales and marketing skills, etc.

8. Objection: “I’m not good at sales.”

Lots of people think that in network marketing, you need to be a sales pro to do well. But that’s not true! The key is sharing, not selling. It’s about telling others about awesome products and opportunities, connecting with people who are interested, and making money from it.

Half of the people over the world prefer introversion, so they might not like to reach out to people. They think in network marketing, you have to be very salesy and keep sending invitations to friends. So, you should let them know that in this digital age, sales have become passive.

Most successful marketers actually focus on content creation, like sharing how much they made from their MLM business on YouTube or Facebook. That way, they’ve attracted people to contact them voluntarily. Some network marketers even build funnels to automate the whole process.

9. Objection: “I’m not sure about the products.”

Dealing with doubts about network marketing products can be tricky. Good products are important for a network marketing company to do well. Both the company and distributors need to trust the product for the business to succeed. So, when someone is unsure about the products, you should offer them sample products to try and experience for themselves.

Apart from that, you can share some real customer testimonials with them. If you’re selling health products like supplements, you can provide details on manufacturing and how it complies with FDA guidelines.

10. Objection: “I don’t want to bother my friends and family.”

A common mistake for new network marketers is relying too much on friends and family to join their network. Dealing with this concern is important in network marketing. You can’t succeed just by adding anyone you know to your network.

It’s crucial to connect with people who share your interests and are genuinely interested, rather than forcing those who aren’t. This way, you can grow as a network marketer by building a team of like-minded people.

Answer:When I started in network marketing, I had the same worry. What I found really helpful is leveraging social media to connect with like-minded people. Instead of solely relying on personal contacts, I use LinkedIn to share my success stories, insights, and the value of what I’m doing. This way, I attract people who are genuinely interested in what I offer. It takes off the pressure of approaching friends and family directly.”

11. Objection: “I have to ask my spouse.”

When someone says, “I have to ask my spouse,” it’s important to respect that. Don’t pressure them. You actually want their spouse to be on board, just like they are. Avoid forcefully convincing them, as it’s not the right approach.

Instead, don’t close the conversation abruptly. Plan for another meeting, also known as BAMFAM, where both spouses can join the call together. It’s crucial to have them in the same room or on the same call, so you can explain things to both of them.

12. Objection: “Is MLM a scam?”

When someone says, “Is MLM a scam?” it might seem funny, but they just don’t have the right information. They’re probably going by what they’ve heard from others without solid facts.

Your goal is to show confidence and maintain a strong posture. Avoid arguing because it won’t help. Instead, ask them questions. This makes them realize how their concerns might not be well-founded. By asking questions, you guide them to see the situation more clearly in this network marketing objection.

Also, I would try to define what a scam means. A money-making scam typically refers to a get-rich-quick scheme that claims to make big bucks with little effort. You should point out to them that MLM doesn’t promise quick wealth, but there are real success stories. Then, share real testimonials with them to address their concerns.

Final Words

Once you’ve finished answering questions and addressing any concerns, it’s time to close the conversation. You can ask if they have any last questions and then use this approach:

“Hey, on a scale of 1 to 10, how interested are you in this opportunity?” If they say 5 or more, follow up with “What would make it a 10 for you?” This helps uncover their final concerns so you can address them. Finally, invite them to join!

Remember, a “no” now doesn’t mean “no” forever. It might just mean “not right now.” Introduce them to your products and ask if they know anyone who’d benefit. Then, circle back to them later on.

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